3 Easy PPC Campaigns Almost all businesses should be running Boost Your Advertising ROI in Just a Few Minutes: Watch This Short Video

If you haven’t encountered Google Ads Performance Max campaigns (the new kid on Google Ads’ block), you soon will. That’s because Google Ads just took a giant leap forward in its quest to automate end-to-end digital marketing and help you to engage with your customers, across different channels and devices. So, even if you’re not… Read More »<span.....

Google’s search engine is complicated. The good news is that search engines are really quite simple to comprehend. Let me show you, with a straightforward 90 second video what the Google search listings are made of and how too rank higher, and increase website traffic.

A new change by Google has left PPC users’ ads getting lost in translation. Your new default language settings mean that Googlers who’ve moved to the UK from abroad might miss your ads, even if they’re searching for your exact keywords within your geographical area. It’s the same problem for both existing and new campaigns,… Read More »<span.....

When you’re in the thick of things keeping the cogs of your business turning, marketing activities like Google Ads can fall by the wayside. You might start a campaign… …But before long you stop it. You start it again… …Then you hit stop once more. Constantly hitting the pause button on your campaigns might seem… Read More »<span.....

Google Search campaigns have changed – here’s what you need to know From summer 2022, Expanded Text Ads are out and Responsive Search Ads are in – they’re now the default ad type when you’re creating ads for a search campaign. It’s good news, responsive ads will give you streamlined account management, better optimisation and… Read More »<span.....

We’ve taken on two new clients who were making the same mistake with their PPC recently. You see, when it comes to mixing ecommerce and PPC, Google gives you two options: Smart Shopping and Standard Shopping campaigns. One of them could end up costing your business a lot – now or in the future. It’s… Read More »<span.....

When it comes to getting started with Google Ads, there’s one big fat misconception LOADS of people seem to believe. In this 2-minute micropod, I dispel the myth, and let you know the MOST important thing to remember when you’re getting to grips with PPC, and how you can charm Google into showing your ads… Read More »<span.....