(If You Don’t Get The Basics Right) I LOVE paid traffic. I LOVE running Google Ads for people, getting them leads and customers. But there is one thing Idon’tlove about it, and that’s the tendency of some business owners to think that as soon as they add paid traffic to their business, they’ll automatically be… Read More »<span.....

As you know, I spend a lot of time talking about “traffic”. Usually it’s the paid variety though. But at the weekend, I was reminded of where the term I use every day actually came from. Ryan and I escaped down to Cornwall on Friday. I knew it was a long way, but I wasn’t… Read More »<span.....

I’ve just cancelled Sky. Why? It’s simple, Ryan and I just don’t watch it very much anymore. When we do watch movies and TV shows, we’ll mostly do it online, using Amazon Prime and Netflix, and we’ve also made a concerted effort to spend less time in front of a screen, opting instead to take… Read More »<span.....

Back in 2016 my teeth were going wonky. So I decided to do something about it. I booked a consultation and got some braces fitted for the second time in my life. Thankfully people are a little kinder when you get to your 30s then they are at school, so was spared the ‘metal mouth’… Read More »<span.....

Imagine a world where you didn’t have ANY competitors. No one selling the same thing to the same audience. Life would be pretty good, right? But here’s a reality check: that’s never going to happen. Which means that as long as you run a business, you’re going to be competing against other businesses. And in… Read More »<span.....