A new change by Google has left PPC users’ ads getting lost in translation.

Your new default language settings mean that Googlers who’ve moved to the UK from abroad might miss your ads, even if they’re searching for your exact keywords within your geographical area.

It’s the same problem for both existing and new campaigns, so I’ve been on the blower to Google to find out how to solve it.

Thankfully, the answer’s simple, so I’ve recorded this quick video to show you how you can make sure your ads are displaying to as many people who match your criteria as possible.

Want me to take a look at your ads? Book a free, 30-minute discovery call (no strings attached).